You probably have heard of search engine optimization (SEO) before, right? It’s the process of optimizing your website so it is found easier by the web crawlers and you site appears high on the search engine results page (SERP). But what you may not know is that Video SEO is not only a reality, but an excellent way to drive traffic, sales and leads directly to your website.
Google and other search giants are well aware of this fact. After all, they write the search algorithms that we use. There is a separate algorithm, however, for videos and video results, so understanding how videos are different and getting them to work for you is becoming paramount for businesses and SEO experts.
In order to accommodate the growing need of industry experts to have real time stats and analytics, YouTube has recently announced they have added a major update to their current analytics system, and as a result, real, live-time numbers will be updated and available every minute.
“Realtime data is estimated and meant to provide general guidance on potential view activity on your videos. This approximate character of the numbers is also shown in the rounding off to two significant digits,” wrote YouTube on its Support Page.
Do you have Video SEO for your website? Need a video created? Need an existing video SEO-ed for better SERP results? Get Thoughtwire Media’s Video SEO now.