Daily Archives: Friday, December 5, 2014

Browser Wars

Posted on December 5, 2014 by - Websites

Browser Wars

If you are reading this right now, then you have accessed the content through the Internet. But as many of you know, you need a web browser to get to different websites to see the content. It’s the same for conducting a search.

Most Internet users don’t claim alliances to one search engine or another. It usually boils down to the default on the device or popularity. Google is number one for search, so a lot of people naturally use Google Chrome.

But is Chrome really the best option? You don’t see too many developers swearing by Safari or Explorer, so it really comes down to Firefox or Chrome. Let’s take a quick look at both and you can decide for yourself what is better.

Tracking

Google is connected to everything that is connected to everything. Yes, you can use incognito, but you should assume that what you do on Google+, what sites you visit and all of your Internet connections are tracked and recorded. You will have less of that on Firefox.

Look

Chrome looks better and is a cleaner platform. But Firefox is a more customizable browser, so you can configure ‘till your heart’s content.

Development

More developers use and like Chrome. Some argue that is because Google employs half of them, but realistically, it is simply preferred.

Extensions

It’s not a contest here—Firefox simply has better and more comprehensive extensions.  However when it comes to synchronization, Chrome syncs everything together very easily, no matter the device.

Security

The bottom line in this debate is the fact that Chrome’s password manager is not secure and can lead to security issues.

The 2 main reasons your brand should be on Tumblr and Pinterest

Posted on December 5, 2014 by - Social Media

Tumblr and Pinterest are the fastest-growing social platforms today; but how do you know if your brand should be on them or not?

Yourbrand

You may think that these visually stimulating sites are just for teens looking at fashion pics, or women looking for recipes – but you’d be dead wrong; they’re so much more than that.

Many businesses utilize each of these for very different reasons. For example, if your business involves any kind of pictures, photography, fashion, design, food, or products in general – these are the platforms for you!

If you don’t have time to manage them, or don’t know how, our specialists can help.

Reason #1 you should be on these sites

A picture is worth a thousand words, and a gif is worth 10,000. If you want to appeal to the masses on Tumblr, switch things up and post an occasional gif. People love to re-blog funny ones their followers will like, and it says so much more non-verbally (when involving people) than a still photograph.

Reason #2

You can be seen by potentially hundreds of thousands of people. One of our social media specialists is a foodie, and food blogger, on the side in her spare time. She was posting so many food pics she got asked to be a featured Pinner to a shared Pinterest board that is seen by over 90,000 people on social media! That’s a lot of people seeing her personal website and pics!

It’s all about networking online, getting your brand out there, and enticing (persuading) people to check out your products and services. Be the expert in your field. Take and post pics that make their mouth, or minds, salivate.

If you’re running a business, you don’t have time to pin on Pinterest or reblog and post on Tumblr all day. But our specialists know where to go, and how to get your pics or gifs seen by the right people, much faster. And, they’re not only great what what they do, they actually ENJOY their work!

Call today and see how our social media specialists can help you.